Why Elon Musk Acquired Twitter – 44bn New Mission
Its now official that Elon Musk Acquired Twitter. The Billionaire has completed the 44 billion dollars takeover of twitter. In his statement, The owner of TESLA claims that he is buying Twitter to help humanity (The 44 billion New Mission of saving humanity). The South African born billionaire wants to provide a platform for healthy debates.
In his full statement, Elon Musk stated as follows
The Agenda: Why Elon Musk Acquired Twitter
“I wanted to reach out personally to share my motivation in acquiring Twitter. There has been much speculation about why I bought Twitter and what I think about advertising. Most of it has been wrong. The reason I acquired Twitter is because it is important to the future of civilization to have a common digital town square, where a wide range of beliefs can be debated in a healthy manner, without resorting to violence. There is currently great danger that social media will splinter into far right wing and far left wing echo chambers that generate more hate and divide our society.”
It was not Easy: Why Elon Musk Acquired Twitter
Elon further stated in his statement that:
“In the relentless pursuit of clicks, much of traditional media has fueled and catered to those polarized extremes, as they believe that is what brings in the money, but, in doing so, the opportunity for dialogue is lost. That is why I bought Twitter. I didn’t do it because it would be easy. I didn’t do it to make more money. I did it to try to help humanity, whom I love. And I do so with humility, recognizing that failure in pursuing this goal, despite our best efforts, is a very real possibility.”
There shall be order on Twitter
In his statement, the billionaire stated the importance of order and responsibility
“Twitter obviously cannot become a free-for-all hellscape, where anything can be said with no consequences! In addition to adhering to the laws of the land, our platform must be warm and welcoming to all, where you can choose your desired experience according to your preferences, just as you can choose, for example, to see movies or play video games ranging from all ages to mature.”
Relevant Advertising – Why Elon Musk Acquired Twitter
In his statement, Elon Musk emphasized on the need for relevant advertisement
“I also very much believe that advertising, when done right, can delight, entertain and inform you; it can show you a service or product or medical treatment that you never knew existed, but is right for you. For this to be true, it is essential to show Twitter users advertising that is as relevant as possible to their needs. Low relevancy ads are spam, but highly relevant ads are actually content!”
In conclusion; the South African born business magnate and investor stated that;
“Fundamentally, Twitter aspires to be the most respected advertising platform in the world that strengthens your brand and grows your enterprise. To everyone who has partnered with us, I thank you. Let us build something extraordinary together.”
